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What is Stripe Connect?

Stripe Connect allows you to receive payments directly from students who purchase your courses on Floa.
Without Stripe Connect: Students can’t purchase your courses — you can only preview and share products.With Stripe Connect: Students buy your courses, and payments go directly to your Stripe account.

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How It Works

  1. You connect your Stripe account to Floa
  2. Students purchase your courses through Floa’s checkout
  3. Payments go directly to your Stripe account (minus Stripe’s processing fees)
  4. You manage payouts, refunds, and financial reporting in your Stripe Dashboard
Floa uses Stripe Connect to enable direct payments to creators. This means you maintain full control of your funds and financial data.

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Why Connect Stripe?

Get Paid Directly

Payments from students land in your Stripe account, not Floa’s. You control your money.

Fast Payouts

Stripe pays out to your bank account on a rolling basis (typically 2 business days after purchase).

Transparent Fees

Stripe’s standard processing fees (2.9% + $0.30 per transaction). No hidden Floa fees.

Secure & Compliant

Stripe handles PCI compliance, fraud detection, and secure payment processing.

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Prerequisites

Before connecting Stripe to Floa, ensure you have:
1

A Stripe Account

Don’t have a Stripe account yet?
  1. Go to stripe.com
  2. Click Sign Up
  3. Complete the registration (business details, bank account, identity verification)
Already have a Stripe account?You can use your existing account. No need to create a new one.
Stripe requires identity verification to activate payouts. You’ll need to provide business details, a tax ID (EIN or SSN), and bank account information.
2

Business Information Ready

Stripe will ask for:
  • Legal business name (or your personal name if sole proprietor)
  • Business address
  • Tax ID (EIN for businesses, SSN for individuals in the US)
  • Bank account for payouts
  • Phone number
  • Date of birth (for identity verification)
Have this information ready before starting the connection process.
3

An Active Floa Subscription

You need an active subscription (Starter, Pro, or Scale) to connect Stripe and sell products.Current pricing:
  • Starter: $27/month or $270/year
  • Pro: $97/month or $970/year
  • Scale: $297/month or $2,970/year

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How to Connect Stripe to Floa

1

Navigate to Settings

  1. Log into Floa
  2. Click your profile icon (top-right)
  3. Select Settings
2

Go to Stripe Connect Section

  1. In Settings, find the Integrations or Stripe Connect section
  2. Click Connect Stripe (or Connect with Stripe)
First time connecting? You’ll be redirected to Stripe’s secure onboarding flow.
3

Authorize Floa in Stripe

Stripe will open a new window or tab asking you to:
  1. Log into your Stripe account (or create one if you don’t have an account)
  2. Review permissions Floa is requesting (ability to create charges, manage customers, issue refunds)
  3. Authorize the connection by clicking Connect
Do not close this window until you see a confirmation that the connection succeeded. If you close it early, the connection will fail.
4

Complete Stripe Onboarding (If New Account)

If you’re creating a new Stripe account or haven’t completed identity verification:Stripe will ask you to:
  • Provide business details (name, address, industry)
  • Verify your identity (upload ID, provide SSN/EIN)
  • Add bank account for payouts
  • Agree to Stripe’s Terms of Service
This process takes 5-15 minutes.
Stripe may request additional information (business documents, website details) for compliance. Respond promptly to avoid payout delays.
5

Confirm Connection in Floa

Once Stripe onboarding is complete:
  1. You’ll be redirected back to Floa
  2. You should see “Stripe Connected” in your Settings
  3. Your Stripe account email or business name will be displayed
You’re now ready to accept payments!

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After Connecting: How Payments Work

Once Stripe is connected, here’s what happens when a student buys your course:
1

Student Purchases Course

  1. Student clicks Enroll or Buy Now on your product
  2. They’re taken to Floa’s checkout page (powered by Stripe)
  3. They enter payment details (credit card, Apple Pay, Google Pay, etc.)
2

Payment is Processed

  1. Stripe processes the payment securely
  2. Funds go directly to your Stripe account (not Floa’s)
  3. Stripe deducts processing fees (2.9% + $0.30 per transaction)
Example:
  • Student pays $97 for your course
  • Stripe fee: $3.11 (2.9% of $97 = $2.81 + $0.30)
  • You receive: $93.89
3

Student Gets Access

  1. Student receives confirmation email
  2. They can immediately access the course in Floa
  3. Progress is tracked automatically
4

You Get Paid

  1. Funds settle in your Stripe account (typically 2 business days after purchase)
  2. Stripe automatically pays out to your bank account based on your payout schedule
  3. Default payout schedule: Daily or weekly (you can customize this in Stripe)
Check your Stripe Dashboard at dashboard.stripe.com to view transactions, payouts, and financial reports.

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Managing Your Stripe Connect Account

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View Transactions

In Stripe Dashboard:
  1. Go to dashboard.stripe.com
  2. Click Payments to see all transactions
  3. Filter by date, amount, or customer
What you’ll see:
  • Customer name and email
  • Purchase amount
  • Stripe fees
  • Net payout
  • Payout status (pending, paid, failed)

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Issue Refunds

To refund a student:
  1. Go to your Stripe Dashboard
  2. Navigate to Payments
  3. Find the transaction
  4. Click Refund (full or partial)
  5. Confirm refund
Refunds remove student access to the course in Floa. Stripe fees are not refunded.
Example:
  • Student paid $97
  • You refund $97
  • Stripe keeps the $3.11 processing fee
  • You lose: $3.11 (the original fee is not returned)

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Manage Payouts

Default payout schedule: Stripe pays out daily or weekly to your bank account. To change payout schedule:
  1. Go to Stripe Dashboard
  2. Navigate to Settings > Bank accounts and scheduling
  3. Choose Daily, Weekly, or Monthly payouts
  4. Save changes
Manual payouts: You can also trigger payouts manually if you need funds faster. Go to Balance > Payout in Stripe.

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Update Bank Account

To change where Stripe pays you:
  1. Go to Stripe Dashboard
  2. Navigate to Settings > Bank accounts and scheduling
  3. Click Add bank account
  4. Verify the new account (Stripe will make 2 small deposits to verify)
  5. Set as default payout account

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Disconnecting Stripe

If you need to disconnect your Stripe account from Floa:
Disconnecting Stripe stops all payments. Students will not be able to purchase your courses until you reconnect.
How to disconnect: Option 1: From Floa Settings
  1. Go to Settings > Stripe Connect
  2. Click Disconnect Stripe
  3. Confirm disconnection
Option 2: From Stripe Dashboard
  1. Go to dashboard.stripe.com/settings/applications
  2. Find Floa in your connected applications
  3. Click Disconnect
What happens after disconnecting:
  • Students can’t purchase your courses
  • Existing students keep access to courses they already bought
  • Past transactions and payouts remain in your Stripe account
  • You can reconnect at any time

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Troubleshooting Common Issues

Symptoms:
  • Stripe window closed without confirmation
  • Error message: “Connection failed”
  • Stuck on “Connecting…” screen
Fix:
  1. Go back to Floa Settings
  2. Click Connect Stripe again
  3. Complete the flow without closing windows
  4. If it still fails, clear your browser cache and try again
Symptoms:
  • Stripe is connected but payouts are disabled
  • Message: “Action required” in Stripe Dashboard
Fix:
  1. Go to dashboard.stripe.com
  2. Look for banner: “Finish setting up your account”
  3. Click Continue setup
  4. Complete identity verification (upload ID, provide tax info, add bank account)
Why this happens: Stripe requires full verification before enabling payouts to prevent fraud.
Symptoms:
  • Funds are in Stripe balance but not in your bank account
  • Expected payout didn’t arrive
Possible causes:
  1. First payout delay: Stripe holds your first payout for 7-14 days (standard security measure)
  2. Bank verification pending: If you recently added a bank account, verification may take 2-3 business days
  3. Unusual activity flagged: Stripe may hold payouts if they detect suspicious transactions
Fix:
  1. Check dashboard.stripe.com under Balance > Payouts
  2. Look for payout status (pending, in transit, paid, failed)
  3. If status says “Under review,” contact Stripe support for details
Symptoms:
  • Students report payment errors
  • Checkout page won’t load
Possible causes:
  1. Stripe account suspended or restricted
  2. Payment method declined (student’s card issue, not yours)
  3. Checkout integration issue
Fix:
  1. Check your Stripe Dashboard for any warnings or account restrictions
  2. Ask the student to try a different payment method
  3. If issue persists, contact Floa support
Symptoms:
  • You completed connection but Floa still says “Not connected”
Fix:
  1. Refresh the Floa Settings page
  2. Log out and log back into Floa
  3. Clear browser cache
  4. If still not showing, disconnect and reconnect Stripe

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Frequently Asked Questions

No. You can use Stripe as an individual (sole proprietor).For individuals:
  • Use your personal name as the business name
  • Provide your SSN (in the US) instead of EIN
  • Use your personal bank account for payouts
For businesses:
  • Use your legal business name
  • Provide your EIN
  • Use your business bank account
Stripe’s standard fees:
  • 2.9% + $0.30 per successful card transaction (US)
  • International cards may have additional fees (1-2%)
Example:
  • Student pays $97
  • Stripe fee: $3.11
  • You receive: $93.89
No monthly fees, no hidden charges.
Stripe fees are industry-standard. Floa does not add additional processing fees on top of Stripe’s fees.
In V1: No platform fees. 100% of your sales (minus Stripe’s processing fee) go to you.Future: Floa may introduce platform fees or tiered pricing. You’ll be notified well in advance of any changes.
Payout schedule:
  • First payout: 7-14 days after your first sale (Stripe’s standard security hold)
  • Subsequent payouts: 2 business days after each sale (or based on your payout schedule: daily, weekly, monthly)
Example:
  • Student buys your course on Monday
  • Funds settle in Stripe on Wednesday (2 business days)
  • Stripe pays out to your bank on Thursday or Friday (depending on your bank)
Yes. You can connect your Stripe account to multiple platforms (Floa, Shopify, Gumroad, etc.).All transactions will appear in the same Stripe Dashboard, and payouts go to the same bank account.
Past transactions remain in your Stripe account.
  • You keep all past payouts
  • Transaction history stays in Stripe Dashboard
  • Students who already bought keep access to courses
  • New students can’t purchase until you reconnect
Yes.
  1. Disconnect your current Stripe account (Settings > Stripe Connect > Disconnect)
  2. Connect a new Stripe account (Settings > Stripe Connect > Connect Stripe)
  3. Future sales will go to the new account
Note: Past sales remain with the original Stripe account.
Stripe is available in 46+ countries. Check the full list at stripe.com/global.Supported countries include:
  • United States
  • Canada
  • United Kingdom
  • European Union (most countries)
  • Australia
  • Singapore
  • Japan
  • And more
If Stripe isn’t available in your country: You may not be able to accept payments through Floa yet. Check back as Stripe expands globally.

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Security & Compliance

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Why Stripe?

Floa uses Stripe because it’s:
  • PCI-DSS compliant (highest security standard for payments)
  • Trusted by millions of businesses worldwide (Amazon, Shopify, Google, etc.)
  • Built for platforms with Stripe Connect specifically for marketplaces like Floa

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Your Data Security

Payment Data Never Touches Floa

Credit card info goes directly to Stripe. Floa never sees or stores payment details.

Bank-Level Encryption

Stripe uses 256-bit SSL encryption and tokenization to protect transactions.

Fraud Detection

Stripe’s machine learning detects and blocks fraudulent transactions automatically.

Compliance Built-In

Stripe handles PCI compliance, GDPR, and regional payment regulations.

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Need Help?

For Stripe-specific issues (payouts, identity verification, account restrictions): For Floa + Stripe integration issues (connection failures, checkout not working):
  • Contact Floa support (coming soon: universal support section in Floa)
  • Check this guide’s Troubleshooting section above

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Quick Reference

Connect Stripe

Settings -> Stripe Connect -> Connect Stripe

View Transactions

Stripe Dashboard -> Payments

Issue Refund

Stripe Dashboard -> Payments -> [Transaction] -> Refund

Change Payout Schedule

Stripe Dashboard -> Settings -> Bank accounts and scheduling

Update Bank Account

Stripe Dashboard -> Settings -> Bank accounts and scheduling

Disconnect Stripe

Settings -> Stripe Connect -> Disconnect Stripe
Pro tip: Keep your Stripe Dashboard open in a pinned tab. It’s your financial command center for tracking sales, managing refunds, and monitoring payouts.

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Additional Resources